Collaborative innovation secures funding from Northumbrian Water
Published: 11 September 2024
We are delighted that our collaborative innovation pitch with Turner & Townsend to Northumbrian Water Group (NWG) on using gaming techniques to inform long-term strategies and planning has successfully secured £20k in seed funding.
As part of the Northumbrian Water Innovation Festival, we partnered with Turner & Townsend to sponsor a creative sprint, focused on testing the potential benefits of gamification in NWG’s long-term delivery strategy development.
During the sprint, we identified three distinct levels of gamification opportunity for Northumbrian Water (NWL); explorative system-wide strategy testing, stress-testing business resilience, and an informative engagement tool. This highlights the need for a consistent and adaptable gamification framework.
The funding will allow the project team of NWL, Aqua Consultants, and Turner & Townsend to collaborate further and develop this concept into a testable solution.
The plan includes creating a comprehensive gamification framework handbook, developing strategic personas using AI, providing staff training, trialling a strategic planning game, implementing gamification across all frameworks, and integrating project outcomes into the innovation team to meet funding requirements.
The future of the water sector’s long-term delivery strategies is reliant on gaming!
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